Farewell, 2011! Looking Forward to 2012!

The last days of the year are usually a time for reflection...checking to see if goals were achieved and planning for the New Year. We hope that 2011 has been good to you ~ personally and professionally. As you make plans for 2012 and map out your goals for a...

Holiday Party Planning ~ Part II

We provided some quick tips last week to make your holiday party planning a breeze, now here are some trendy and fun holiday themes to consider to give your holiday party some extra pizzazz this season: Go Monochromatic Everything in shades of one color scheme. Change...

Holiday Party Planning ~ Part I

The holidays are here and that means party planning is in full swing! Taking on the coordination of an event in your home or office, in addition to a regular work schedule, can only add to the hectic, holiday season. Here are some ideas to make any party-planning...

Meet an Amazing, Young Woman & Share Your Support

Ever come across a face or name that you know you've seen, but you just can't place? That's what happened when I saw this story about a woman hit by a plane propeller. I kind of recognized her face and name, but wasn't sure if this was the same person. After some...

2011 Holiday Gift Guide Round-Up

Here at White Book Agency we've been talking about the holiday gift guides since July (pitching clients for print coverage, etc.) and now that the holiday season is upon us, it's fun to look through all of the gift guides galore from media outlets and bloggers. We've...

In other news…

...Nancy Vaughn of White Book Agency will be speaking at Working Women of Tampa Bay's Driven To Success "Meet The Press" event. Learn how to hone in on your target market and reach out to media for business exposure. Hope to see you there!

Just a friendly, national heads up…

We knew we wouldn't have to remind you about Daylight Savings ending this past weekend as most people are thrilled to gain an extra hour, whether it's for a little more beauty sleep, going in late to work or having 5pm on the clock match up with what we think 5pm...

Peace Couture Benefits The Spring of Tampa Bay

The Spring of Tampa Bay will celebrate their third annual Peace Couture Fashion Show at The Cuban Club on Monday, Nov. 7, 2011. Local personalities including, April Lufriu, Mrs. America 2011-2012 and Holley Sinn of Studio 10 TV, will model clothing provided by The...

Branding Your Business

When it comes to branding, what’s it all about? Your logo? Your website? Your Facebook business page? Your ads? Yes to all, however, it’s mainly about your company’s personality. When it comes to establishing a brand, many people expect the logo and pretty pics to do...

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