At White Book Agency, we’re really big on “fit.” We feel passionate about our clients, their brands and goals and it’s important to us that there is a cooperative spirit. We know that we’re in this together.
Do your clients relate to your marketing messages? Do they feel like you care or can help them solve a problem? Provide convenience? Do you know who your customer is? Do they find you as colorful and interesting as you want them to?
Your customer is not just one person or one “type” of person, it’s several people. Several different types. Also, your customer is not just interested or present at one place, they’re in several places. The person who likes golf may also like rock-n-roll and landscaping. It’s important that you are reaching those customers in several places so that you’re reaching new clients.
Need help thinking of ways to reach your customers? All of them? Reach out to us. We’ll make sure you’re a great fit for your customers…and interesting, too!