We’ll be joining women creatives from all over the country for the 3% Movement’s 4th annual Super Bowl Tweetup. Partnering again this year with The Representation Project, The 3% Movement is leading the conversations around diversity and inclusion in advertising during the largest advertising event of the year. We’ll be reviewing the ads in real-time to see if brands are creating content that speaks to women (as well as men) during the Big Game! You can join us by using hashtags: #3percentSB #mediawelike and #notbuyingit, and download the scorecard here. (Follow us on Twitter @whitebookagency, and also @3percentconf and @representpledge.)
We’ll “see” you on Sunday for some football and ad-watching! OK, mainly just the ad-watching and snacks!